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Abba
December 20, 2024

It´s a wrap!

Abba

As 2024 comes to an end, we want to take a moment to share some fun insights from our magical journey this year with you—our amazing ABBA and ABBA The Museum Webshop fans!

Did you know?

• You ABBAsolutely adore the Agnetha blue cat dress! Fans from over 170 countries have visited our webshop just to check it out.
 

• In Japan, the Blue ABBA Japan '80 Tour Jacket is the most popular item from our Japan Collection.
 

• In Mölndal, Sweden, 4 fans start their day sipping coffee or tea from an ABBA Gold Logo Mug.


• What connects Łódź in Poland, Täby in Sweden, and Galveston, Texas in the US? Fans in each of these cities are rocking their ABBA Cat Tote Bags!
 
This year, we´ve shipped to all corners of the globe, spreading ABBA love far and wide.
We’re thrilled to share that the new ABBA The Museum Webshop, launched in June, won not one, but TWO prestigious awards in 2024:
the Awwwards Site of the Day and the E-com Design Award! 🎉



Thank you, ABBA universe, for making 2024 an unforgettable celebration of ABBA and Waterloo 50 years. 
Here’s to even more music, memories, and magic in 2025!
With love and gratitude,
The ABBA The Museum Webshop Team.

Abba

ABBA The Museum is more than an ordinary museum! Welcome to an interactive journey through one of the greatest success stories in music history. At ABBA the Museum in Stockholm, the legend lives on.

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